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Mark Cuban Schools Elon Musk On X After Musk Calls Diversity Initiatives 'Racism'

Mark Cuban takes to X to refute Elon Musk's claim that Diversity Equity and Inclusion initiatives are 'racism.'

Mark Cuban; Elon Musk
John Lamparski/Getty Images; Antonio Masiello/Getty Images

Elon Musk was widely criticized after he claimed Diversity, Equity, and Inclusion (DEI) efforts—which he said constitutes "Discrimination on the basis of race"—sparking a response from entrepreneur and investor Mark Cuban.

Writing on X, formerly Twitter, Musk expressed his disdain for DEI initiatives, stating that they amount to "racism." Musk denounced the concept in a response to liberal activist Ed Krassenstein, asserting that discrimination based on race, a component of DEI programs, aligns with the definition of racism.

You can see his response below.

Cuban, the renowned entrepreneur and co-owner of the Dallas Mavericks, responded point by point, outlining his perspective on DEI initiatives.

He highlighted the importance of comprehensive hiring strategies that consider a diverse pool of talent. Cuban emphasized the potential for businesses to thrive by seeking out individuals of varying backgrounds, beliefs, and orientations who are often overlooked in conventional hiring practices.

He wrote:

"Good businesses look where others don't, to find the employees that will put your business in the best possible position to succeed. You may not agree, but I take it as a given that there are people of various races, ethnicities, orientation, etc that are regularly excluded from hiring consideration."
"By extending our hiring search to include them, we can find people that are more qualified. The loss of DEI-Phobic companies is my gain."
"We live in a country with very diverse demographics. In this era where trust of businesses can be hard to come by, people tend to connect more easily to people who are like them. Having a workforce that is diverse and representative of your stakeholders is good for business."

You can see his post below.

Musk later responded:

“Cool, so when should we expect to see a short white/Asian women on the Mavs?”

Musk was harshly criticized.

The interaction between Cuban and Musk unfolded amidst the resignation of Harvard’s inaugural Black president, Claudine Gay. Gay faced criticism during her tenure, with some detractors attributing her success to Harvard’s emphasis on diversity rather than her qualifications.

Gay's resignation, occurring merely six months after assuming the mantle as Harvard's first Black female president, came following contentious weeks marked by accusations of plagiarism in her academic work, remarks made during a congressional hearing on campus antisemitism, and relentless conservative opposition.