7 Top Brand Fails of 2017: Pepsi, Dove, Facebook, Uber, McDonald’s, United & Adidas

In addition to the numerous PR disasters within the world of politics, several major corporations found themselves in hot water following their own instances of branded disaster. 2017 reached a fever pitch in terms of cultural appropriation and societal insensitivity.

“Shareholder Revolt” Causes Shake-Up at the Top of Uber

In what’s being described as a “shareholder revolt,” Travis Kalanick, the embattled CEO of Uber, resigned on Tuesday from the company he founded and helped build into a ride-sharing giant. NEW: Uber co-founder Travis Kalanick has resigned as CEO, company spokesperson confirms to @ABC News. https://t.co/gvROCzCVmX pic.twitter.com/BsbN1MTUcY — ABC News (@ABC) June 21, 2017 In … Continued

“We Would Oppose,” Say Tech Giants To Trump Proposal

After Buzzfeed published an email accidentally sent to its news division by a Facebook spokesperson who dismissed President-elect Donald Trump’s proposed Muslim registry––calling it a “straw man”––and advised the company’s PR to remain silent, Facebook was forced to clarify its position, saying that no one “has asked us to build a Muslim registry, and of course we … Continued

U.S. Signals Backing for Self-Driving Cars

[DIGEST: New York Times, Phys.org, NPR] In May, a man at the wheel of a Tesla was killed in a truck collision while in “autopilot” mode. In June, Google’s self-driving cars cruised around more than 1.7 million miles of roadway. In September, Uber launched a fleet of driverless cars in Pittsburgh. And just a few … Continued



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