Need help getting to the polls on Election Day? Uber’s got you covered. The rideshare service unveiled its “Get to the Polls” initiative on Thursday, which through an in-app feature will assist people in finding and getting to their polling stations.
“On Tuesday, November 6, anyone in the U.S. will be able to quickly find their polling place and book a ride to go vote—with just a few taps in the Uber app,” Uber said in a statement on their website. Users will be able to locate their polling station by entering their address.
The goal is to make voting simple and accessible to everyone who wishes to participate in the democratic process.
“To help the millions of Americans who cite transportation barriers as the reason they don’t vote,” Uber wrote, “we’ll be partnering with #VoteTogether and Democracy Works to provide free rides to the polls.”
You drive the vote, we’ll get you to the polls. Learn more about how we’re helping people show up on Election Day. https://t.co/ftLaWCEhZ7
— Uber (@Uber) October 4, 2018
People are cheering.
— Nelle R. Pierswin (@NellePierson) October 4, 2018
Uber is adding a button to help people find their polling places on election day and will give free rides to people who say transportation issues prevent them from voting 🗳️ pic.twitter.com/eoxFMBQwdX
— AJ+ (@ajplus) October 4, 2018
We need more of this, especially in more challenging communities. Good for them.
— BluCollar Guy (@BluCollar_Guy) October 4, 2018
— Dr. Marion Thorpe (@MarionThorpe) October 4, 2018
Uber is also helping people register to vote by teaming up with When We All Vote “to provide our customers with easy-to-use voter registration tools.”
Additionally, Uber says that between now and November 6, the company will be”hosting voter registration drives at more than 125 U.S. Greenlight Hub locations around the country to help register as many eligible voters as possible before their state’s deadline.”
Uber’s announcement follows a similar campaign launched by its biggest competitor Lyft, which in August said it would offer 50 percent off rides to polling places on Election Day, including free rides to “underserved communities that face significant obstacles to transportation.”
Uber’s dedication to helping people vote magnifies the importance of a depressing New York Times report about voter participation that was published on Wednesday.