Far right Fox Nation host Tomi Lahren made a name for herself with ultraconservative rants and cringeworthy tweets, but now she’s branching out into the world of athleisure design with a line of leggings and sports bras called Freedom, because of course.
Lahren announced the move in an Instagram post on Friday with the most Tomi caption ever.
Check it out below.
View this post on Instagram
Some have told me I’m too “controversial” to have an athleisure line, that conservatives should just stick to politics and Trump cheerleading. My response? Watch me. Introducing Freedom by Tomi Lahren by @alexoathletica full line available now. #TeamTomi #FreedombyTomiLahren #Alexo #athleisure
“Some have told me I’m too ‘controversial’ to have an athleisure line, that conservatives should just stick to politics and Trump cheerleading,” Lahren wrote. “My response? Watch me.”
Apparently being told you’re too controversial for athleisure is common…?
Freedom is in partnership with Alexo, an athleisure wear company famous for providing leggings with gun holsters. The rollout included a Youtube video as well, with Lahren lamenting the liberal bias of athletic wear:
“I think there are a lot of young girls out there that don’t really feel like they have a brand that represents their freedom, they don’t feel like they have a brand that represents their rights. It’s kind of been taken over by a certain group of people…and that’s really what this brand represents beyond just being a fun, sporty line, I think it’s young people that are saying, ‘I want to be a part of something bigger than myself.'”
Lahren posted an advertisement for the leggings and sportsbras on her Twitter page as well with the caption, “For those who love God, Guns and Country and are proud to show it. Freedom.”
— Tomi Lahren (@TomiLahren) August 23, 2019
While the brand wasn’t without its supporters, many had no interest in giving money to Lahren.
The reception was worse on Twitter.
Wow. You sure are a patriot. This video makes me want to dry jump an American flag and go to a country western bar.
— Shugar (@GregShugar) August 23, 2019
With a name like “Freedom,” let’s hope the products are made in the United States, as is consistent with Tomi’s brand. The country of origin isn’t listed anywhere on the website.
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