History indicates that Presidents are most needed during times of national crisis and reckoning.
Anti-Trump Republican group, The Lincoln Project, is highlighting the ways in which leadership matters with a new ad that uses former Presidents Ronald Reagan, Bill Clinton, George W. Bush, and Barack Obama's words during times of tragedy.
Against that backdrop, the ad then contrasts the words of President Donald Trump during this current time of unrest -- due to a movement in protest of systemic racism as well as an unrelenting pandemic -- with those of Democratic nominee Joe Biden, and paints a very clear picture.
The video opens with Ronald Reagan's invocation of the poem High Flight in the wake of the Challenger explosion:
"We will never forget them, nor the last time we saw them as they 'slipped the surly bonds of earth' to 'touch the face of God.'"
It then switches to Bill Clinton's consolation after the Oklahoma City Bombing, Bush's words delivered through a megaphone atop the wreckage of Ground Zero, and Obama's spontaneous singing of Amazing Grace at the funeral of the nine Black worshipers murdered at the hands of a White supremacist in Charleston.
That's when things take a turn.
The ad highlights Donald Trump's response to Americans protesting the murder of George Floyd and other Black Americans by police.
"I am dispatching thousands and thousands of heavily armed soldiers...We dominate the streets."
It then takes on a more aspirational tone, with Biden's words:
"I won't traffic in fear and division. I won't fan the flames of hate...It's time to pick up our heads and remember who we are."
People commended the effectiveness of the ad.
It motivated many Twitter users to mobilize against Trump with their votes.
A recent poll of swing states shows Biden widening his lead ahead of Trump.